Archive for the ‘Split Testing’ Category


Very Small Tweaks To Improve Your Website

Whether you’re an affiliate marketer or you sell your own stuff, chances are, your website can make you A LOT more money than it does now. What kind of difference would a mere doubling of sales do for you? I don’t know your personal situation, but it might mean you’re able to make a MUCH [...]

Read More...

Why Your Landing Page Isn’t As Good As It Could Be

If you’ve ever wondered whether your landing page, squeeze page, or entire website was as good as it could be, I’ve got an answer for you. IT ISN’T. And there are two reasons why that’s probably the case: 1) “You’re probably not split testing.” Split testing is the probably the single best way to improve [...]

Read More...

For split-testing geeks only…

My friend Jim Stone is the creator of the premier multi-variate split testing tool, the Split Test Accelerator. Among all of the good marketing friends I have, Jim dives deepest into the science of split testing. For example, he just wrote an article about something new, called “untethered split testing”. It’s a technique for increasing [...]

Read More...