How One Affiliate Made Over 1.4mm all by himself

September 22, 2007 · Filed Under Google Adwords, Landing Pages, Marketing Tools, Traffic & Conversion · Comment 

He did it with Pay Per Click Marketing.

Jeremy Palmer is one of those people you usually never hear of, quietly running his online business, keeping his head down, and just doing what he loves to do…and what earns him a healthy 7 figure business each year.

The people who do know about him are the owners and managers of the larger affiliate networks, like Commission Junction — and only because they cut the checks to Jeremy every month.

How did Jeremy do it?

Well he learned Read more

Don’t Miss this Limited Opportunity

July 10, 2007 · Filed Under Google Adwords, Marketing Tools, Traffic & Conversion · Comment 

Do you know these brand names?

"Kleenex"

"Xerox"

"Q-Tip"

"Google"

There are some brand names that become a part of our language only because the thing they describe became so important and common.

"Google Cash" is another one of those phrases — at least for a growing group of internet entrepreneurs.

Ever since the "Google Cash" book was written by Chris Carpenter a few years ago, tens of thousands of people have built their businesses and are enjoying the Internet Lifestyle that Chris lives.

It describes, very simply, how to buy Google Clicks and turn them into Affiliate Cash. Read more

Landing Page Links

June 8, 2007 · Filed Under Google Adwords, Landing Pages, Traffic & Conversion · Comment 

I got this great Landing Page question from Ian Z, and the answer is so important, I thought it best to post it here for everyone to read.

I have just started reading your ebook.  So far, excellent.  And I do have a question….

I am an experienced programmer, finishing off my first mass-market offering.  I know I have to build the landing pages and a web site.  And this is where my confusion lies…..

1.  I understand the Landing Page concept, with no external links.

2.  I understand I need a site and a Home Page with links to content about my product and general subject.

Q:  If the Landing Page has NO external links, no distractions, how do they ever find my Home Page?  Can I have links to other parts of my site?

Maybe you explain it further on in the book.  But so far I don't understand this. If you can reply, great.  If not, c'est la vie!

Anyway, excellent book.  Learning a lot before I waste time creating a lousy site.

Many thanks.

Ian Z

Read more

Affiliate Summit 2007 — Small businesses vs Large businesses

January 23, 2007 · Filed Under Conversion, Google Adwords, Marketing Seminars · Comment 

Today I'm in Las Vegas and at 2pm I'll be speaking at the Affiliate Summit, the world's largest meeting of affiliate marketing and merchant marketers. I'll be talking about. . . well, Landing
Pages.

In doing some research from my talk, I did discover one thing. We "smaller" marketers — and by "small" I mean that we're not Amazon or Payless — we tend to pay closer attention to the money we spend on marketing, the return we get from that.  Don't fool yourself into thinking that large companies do a better job of marketing, because they don't.

Want to know who does? Read more

Popups, Popovers and Google’s Rules

September 20, 2006 · Filed Under Conversion, Google Adwords, Traffic · 3 Comments 

I got a question from Kumar (no domain name provided) about popups and such.

Hey Mark,

I don't have any popups or popunders or popovers or any pop anything on my site, but I do know that they can increase my optins. I also heard that Google doesn't allow these things.

I don't want to offend anyone, but I do want people to sign up. What do you suggest?

Kumar

Kumar,

Popups open in a separate window and are verbotten by Google when sending traffic from Adwords. You can have them deeper in your site, but not on the page you land on from Adwords.

Popunders are also separate windows. Anything that opens in a new window can be blocked by a popup blocker.

Read more

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